At the 137th China Import and Export Fair, also known as the Canton Fair, Haier Small Domestic Appliances (SDA) introduced several new products under a theme centered around artificial intelligence for home environments. The event focused on connecting global businesses and providing opportunities for collaboration. Haier SDA brought attention to its products by presenting a lineup that reflects its commitment to incorporating AI into home appliances, with the aim of enhancing user experiences.
The main focus of Haier’s display was its AI-enhanced products. The company showcased an AI-powered ironing machine that has the capability to detect different fabric types and adjust its settings automatically. This feature is designed to provide optimal ironing results. Another product on display was a dual-compression dehumidifier, which is designed to combine energy-saving features with intelligent control of humidity levels. These products exemplify Haier’s efforts to integrate advanced technological solutions into practical applications, addressing user needs and improving daily living conditions.
In addition to displaying advanced technology, Haier SDA highlighted its strategy for expanding its global presence through localized approaches. This strategy involves developing products that are specifically tailored to meet the needs and preferences of different regions. By adapting its offerings to align with local consumer expectations and regulatory standards, Haier aims to strengthen its position in international markets and cater to a diverse customer base.
Haier SDA also used the Canton Fair as an opportunity to communicate its brand message, which emphasizes a dedication to understanding consumer needs and creating solutions that simplify and enhance everyday life. The use of AI in their products is part of their broader effort to make home living smarter and more convenient.
Looking ahead, Haier SDA plans to continue its focus on user-driven innovation as part of its strategy to expand its global reach and foster international partnerships. The company intends to use platforms like the Canton Fair to further its mission of developing smarter living solutions through advanced technology.
For further information about Haier Small Domestic Appliances and their products, check out their press release here.
